Sponsor Yoga Journal's National Conference Tour
Yoga Journal's National Conference Tour attracts
devoted Yoga Journal readers and yoga practitioners who seek the ultimate yoga experience
-- the opportunity to interact with world-renowned instructors in marquee settings
in top markets. Yoga Journal Conferences feature unparalleled marketing opportunities,
including the popular Yoga Lifestyle Marketplace filled with sought-after products
and samples.
Place your products and services directly in the hands of your best prospects: affluent,
health-conscious consumers. Enhance brand presence and leverage the benefits of
face-to-face marketing at Yoga Journal Conferences.
Don't miss the opportunity to align your company with Yoga Journal's well known
and prestigious Conference Tour. Limited sponsorship opportunities available.
Click here to read more
about Yoga Journal Conference Sponsorships.
For more information and a Media Kit, contact Kiara McBain at
kmcbain@yjmag.com
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for Exhibitor FAQs
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Align your company with this growing health and fitness trend.
Over the past decade, yoga has grown from a niche market into the hottest sector
of America's health and fitness industry:
- Americans spend $5.7 billion a year on yoga classes and products, including equipment, clothing, vacations and media (DVDs, videos, books and magazines).*
- 6.9% of U.S. adults, or 15.8 million people, practice yoga. In addition nearly 8 percent, or 18.3 million Americans, say they are very interested in trying yoga in the near future.**
Zone in on your target audience.
Yoga Journal Conferences bring together leading instructors and yoga enthusiasts
who have a powerful ability to set trends and influence others. Three types of influential
individuals attend Yoga Journal conferences: world-renowned yoga instructors, teacher-attendees,
and yoga enthusiast who range from beginner to advanced practitioners. This is your
best chance to market your products and services to a well-targeted audience, including
the primary influencers of the growing yoga community today.
Demographics:
- Women/Men 80%/20%
- Median Age: 44.6
- Median HHI: $62,500
- Graduated College: 72%
- Professional/Managerial: 34%
- 45% of attendees are Yoga Teachers
- 9% of attendees are Yoga Studio Owners
Source: Spring 2012 MRI
**2008 Yoga in America Study